Your WordPress website should be trustworthy to realize its sheer potential. If users or customers can’t have faith or trust on a website, they will never turn to it to establish any sort of association whatsoever. Therefore, it’s very important for a WordPress website to look reliable and give the impression of trust. In this article, we would discuss tips to make your WordPress website trustworthy.
Look & feel of the site
The foremost part for a website is its look and feel that should be truly professional in all aspects. If a WordPress website does not look professional, relevant and classy, it will hardly catch the attention of any set of users. Relevancy is also a vital factor as customers always want to visit and stay on a website with a tinge of relevance. The designing part of the site should be dealt with a great care to keep its prospects alive and well, kicking.
The second most vital part of a website is its being error free to maintain the reputation. A range of content, like texts, images etc, and other aspects like links, tabs etc should all be error free. No website is supposed to engage in copy & paste job of the content of any nature. If found out, that could be very detrimental to the cause of the website in the long run. So being original and error free is important to add to the level of trust of the site.
About us page
The “About Us” page would be a major factor if given with effectual information. This page defines the level of impact a website would likely to have on the minds of customers. A website with impressive about us section would get more users than another with a feeble one. A website claiming its origin some 2 or 3 decades back would be an instant hit for visitors. So whatever information the site deems effective should be made known in that section.
Reference from colleagues, peers or associates often work nothing less than wonders for a website to its brand building. If authentic testimonials are used on a website’s home page, it would surely add gravitas to the site and its prospects. So attempts should always be made to encourage people to write in spot-in testimonials; and a website should always post only genuine ones to catch the users’ attention.
Every popular and successful website also concurrently runs a blog to consolidate its user base. When a blog is run, its serves more than one purpose, like, it wins trust, and sends information. More so, in many cases, a blog keeps the users’ interest alive by peppering them with piece and bits of relevant issues. It would have more users coming in to gain information and share owns. So start a blog to enhance the level of trust of your WordPress website.
Every website in the business of e-commerce should stick with its refund policy to keep the users’ interest alive. If the refund policies are not clearly mentioned, no one would trust the website ever. More so, every time a purchase is made, customers would have many doubts about the actual product and bought one from the site. Such doubts must be removed so that users can easily have faith to lend a level of credibility to the site.
Every time users visit a website, they firstly notice the contact detail section before moving further ahead. If the domain is e-commerce, it becomes ever more important to give proper contact information to remove any doubts of the visitors. From telephone number to e-mail ID, from live chat to contact form, every piece should be in place to keep visitors updates and have the faith. No any contact information would severely dent the reputation of any website.
A website should always remain trustworthy for visitors and customers to meet its targets. If not, all its prospects would go in vain without benefiting it in any way. This article has listed tips to make your WordPress website trustworthy, and invites users to add to the list.